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Umea University students complete Saab collaboration project

A selection of first-year students from Sweden's Umea University have completed a 10-week collaborative design project with Saab. Tasked with exploring new directions for the brand, students were encouraged to investigate the interplay of brand and identity. Each of them was assigned a non-automotive brand to reflect on parallels that could be established between that brand and Saab, whilst also capturing the essence of the Swedish carmaker through their project's concept, its proportions, surface language, details, graphics, functionality and material choices.

Lamborghini by Giugiaro uncovered

At a recent visit to Giugiaro, this 50 year old unnamed Lamborghini, never before seen, suddenly appeared like an undiscovered Shakespeare manuscript, discreetly displayed in a library with no-one paying attention. Parked under some Greek temple-like stairs at the Giugiaro Design headquarters, the car sat on its period Borranis, painted in a yellow hue unseen this side of Ducati. No details, no background, but the story is simple: Fabrizio Giugiaro found some of his father's old sketches from the Bertone era (1960-1965).

Jaguar design through the eyes of art students

London's Clerkenwell Design Week runs from May 21-23, serving as the United Kingdom's leading independent design festival. Jaguar is the primary sponsor this year and for the event, it challenged students at the Royal College of Art to create a joint exterior and interior form study which “expresses their vision of future Jaguar design language in either a sports or luxury context.” Ewan Gallimore and Claire Miller won the contest with the F-type skeleton pictured, beating eight other teams. "We began the project by looking at light, specifically the way the light falls within the space at Clerkenwell," said Gallimore and Miller.