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Audi A7 breaks cover

This is Audi's new A7--the sleek, upmarket liftback previewed by the Sportback concept at the 2009 Detroit auto show. The A7 aims to provide the company with a stylish but practical rival to contemporary four-door luxury cars such as the Jaguar XF and the second-generation Mercedes-Benz CLS. Revealed at a gala presentation in Munich on Monday, the A7 is the second liftback model launched by Audi recently, following the smaller A5.

BMW unveils Super Bowl spots, digital shorts

According to said Dan Creed, Vice President of Marketing, BMW of North America, "The BMW 3 Series is the global benchmark for a sports sedan. With these shorts, we turn a spotlight on the innovations that make the 3 Series the standard to which others aspire." Funny, we always thought the 3's sterling reputation lay squarely on its continually-stellar dynamics and excellent powertrains. Despite the fact that the tagline, “We only make one thing, the Ultimate Driving Machine” is repeated at the end of each of these six digital shorts, only one of them actually shows the car in motion--the one to be broadcast in the Los Angeles area during the Super Bowl.

Porsche 919 Hybrid (2014) first official pictures

By Ben Pulman First Official Pictures 04 March 2014 07:50 This is the new Porsche 919 Hybrid, and it signals Porsche’s return to the world famous Le Mans 24-hour endurance race after an absence of 16 years. The 919 Hybrid was unveiled this morning at the 2014 Geneva motor show – and a switch from Red Bull Racing to Porsche means this is also Mark Webber’s new company car. You’d be safe taking a punt and guessing it’s not a diesel engine like arch-rivals Audi, but it’s not a naturally aspirated V8 petrol like the one that’ll feature in the new Toyota TS040 either.