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Mini auctions Kiss Countryman cars to fund global relief efforts

If Dad's Gene Simmons poster is starting to lose its luster, you should probably sign on to eBay to try to win him a custom-painted Mini forever emblazoned with that tongue. Mini and the rock bank Kiss partnered to auction four Countrymans (Countrymen?) that are custom-painted with the iconic likeness of each band member, in a 10-day Father's Day charity auction that started on May 29. Kiss band members joined Mini at the New York auto show in April to unveil the four vehicles now up for auction.

1910 Flying Merkel is top seller at Vegas auction

Auctions America by RM enjoyed a successful debut in Las Vegas this past weekend, selling more than $4.1 million worth of vintage motorcycles, with an impressive 82 percent sell-through rate of all lots offered. The event at the Rio All-Suite Hotel & Casino Jan. 12-14 had strong attendance, with thousands of enthusiasts gathering to see 490 motorcycles and a range of bike-related memorabilia cross the auction block.

New Hyundai i30: Look in to my eyes

Hyundai use hypnosis to sell the new i30 Hyundai in the Netherlands are using hypnotist Peter Powers to experiment with hypnosis to raise awareness for the new Hyundai i30. We’ve been big fans of the way Hyundai has marketed their products in the last few years, managing to change perceptions of the brand in a fraction of the time mighty VW took with Skoda. What we’re not too sure of is the latest marketing tactic being tried out by Hyundai in the Netherlands, who have enlisted the skills of hypnotist Peter Powers to create a 15 minute immersive video designed to be watched full screen on your computer – with headphones on – as Powers lets you experience the new Hyundai i30 in a whole new way.