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Chrysler launches 'Born Makers' ad campaign

Chrysler is launching its ad campaign for the 2015 200 sedan on Saturday. The brand gave us a sneak peak of the new Ameri-centric commercial on Friday. The effort will include 30- and 60-second television spots and in-theater ads in addition to activity in print, digital and social media.

BMW Guggenheim Lab

With many surveys suggesting the world's automobile buyers are growing younger and more urban, saavy automobile companies are rushing to show their concern with cities, the future - and the future of cities. In New York City recently, black Audi A8s recently ferried 'influencers' to the Lower East Side area around the New Museum to attend an Audi supported Urban Future Initiative part of the area's Festival of Ideas. The Volkswagen Group and the Museum of Modern Art promise a major announcement of future cooperation, on May 23, and BMW recently announced that it is supporting the Guggenheim Museum in a six-year, nine-city endeavor called the BMW Guggenheim Lab.

Porsche Cayenne 2nd generation hits 100,000

Porsche Cayenne 2nd Gen hits 100,000 The second generation Porsche Cayenne – launched in 2009 – has now reached 100,000 cars produced. They said it would be a failure when the Porsche Cayenne first appeared back in 2002. But nothing could be further from the truth.