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Toyota will push safety in ad blitz

Its image still bruised by driver complaints about unintended acceleration, Toyota Division has decided to revamp its marketing message and shift the focus to safety in a big way, top executives said last week. Toyota Motor Sales U.S.A.'s sales fell 34 percent in August and are down 1 percent for the year--it's the only major manufacturer with a decline for 2010. Executives admit consumers have doubts about the safety and quality of Toyota vehicles, so they are planning an advertising blitz to counter that perception.

Exhibition: Taxis of the World

The 'Taxis du Monde' exhibit recently held at the Paris Motor Show displayed a total of 40 taxis from 20 cities around the world, illustrating the evolution and diverse needs of the past, the present and even the future. Renault’s Type AG from 1913 is one historical example. One of the first Parisian taxis, it became known as the “Taxi of the Marne” after 1300 examples transported 6000 men to head off the German army in the first world war.

Land Rover Range-e plug-in diesel hybrid grabs SMMT Award

Land Rover Range-e wins SMMT Award Just like every other car maker in the world, Jaguar Land Rover are flirting with and developing hybrid powerplants to keep the government-targeted economy and CO2 levels in check, even though neither Jaguar or Land Rover are close to actually launching a hybrid. In fact, Jaguar recently said that 4WD was the next ambition for their cars – not hybrids – and we won’t see a hybrid from Land Rover until the next wave of Land Rover models start to hit the road in 2013. And even then, any hybrid powerplant is likely to be well after initial launch.