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Exclusive First Sight: Pininfarina Sergio concept

Upon receiving the call from Pininfarina's PR man, asking if Car Design News would like to head to Torino for a preview of its latest concept car (not a hard offer to accept), we had no other information than its name – Sergio – and an abstract teaser shot of a detail. Driving through lovely, crumbly Turin, and out into the zona industriale towards Pininfaina's Cambiano base, the fear strikes: what if the car's a disappointment? What if it's simply some unremarkable supermini – maybe even an electric one?

Mustang Boss 302 always supposed to be a quick run, Fields says

The abbreviated run of the track-oriented Ford Mustang Boss 302 was by design, says Ford Motor Co. COO Mark Fields. Speaking April 6 at the Barrett-Jackson auction in Palm Beach, Fla., Fields told Speed TV the two-year availability helps protect the Mustang's value for collectors.

1 in 10 men prefer cars to women

Just over 12% of men think that some beautiful cars can look better than women, according to a new survey commissioned by Volvo in collaboration with brainwave monitoring specialists MyndPlay. The study analysed the electronic brain signals of respondents to measure the effect car design has on the human mind – and the results are very interesting… On Bing: see pictures of beautiful car design The most beautiful cars of all time In the interest of balance, women were also asked how they rank an attractive male compared to a good-looking car. The outcome showed one third (33%) of females asked actually rated images of impressive car design higher than pictures of an attractive man.