Mazda Axela 2009 Ps Gear Box Assy [4343200] on 2040-parts.com

Design Services: Car Menu launched

Within almost every automotive design department throughout the world, their comes a time when a junior designer is dispatched to find a picture of some new model's tail lamp, the side view of a particular class leading competitor or examples of several new cars' colour and trim packages. Whilst looking at the competition is not necessarily a healthy way of finding ideas, it is often essential to demonstrate what is feasible, check in-house proposals are not too derivative, or show how advanced a design theme is relative to the same type of cars on the market. But even if the particular aspect of a car can be found, press packs and magazines typically show cars in the flattering light of an exotic location or being drifted around a corner on opposite lock; rarely are these images particularly useful.

Alfa MiTo 1.3 JTDM-2 – paint job by Louise Dear

Alfa Romeo Art Car by Louise Childs Alfa Romeo are pushing quite a few PR buttons with the congestion charge busting Alfa MiTo 1.3 JTDM-2 85bhp, the latest of which is the ‘Art Car’ in the photo above. Recently, we had Alfa pitting the MiTo 1.3 JTDM-2 85bhp in a race around London against an athlete. On the face of it that race was to promote UK Athletics (sponsored by Alfa Romeo) but a big part, and the reason for the ‘London’ angle, is that the latest MiTo emits just 95g/km – the perfect London car.

Hyundai blamed for France’s economic woes

French Industry Minister Arnaud Montebourg has accused Hyundai Kia of ‘Dumping’ cars in the French market. In an apparent bid to galvanise the workforce of PSA and Renault to emulate French Farmers by setting fire to the competition, French Industry Minister, Arnaud Montebourg, has claimed that Hyundai and Kia are ‘Dumping’ cars in to the French market to undermine sales of Peugeot, Citroen and Renault. Well, he would, wouldn’t he?