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Ford uses football to draw buyers

Ford Motor Co. will use football and the Web to try to convince a new set of consumers that the Taurus is not the stodgy car they remember. Ads for the re-engineered and restyled 2010 Taurus begin next week.

Chevrolet Cruze Estate: The Cruze Station Wagon arrives

It's a Chevy Estate - the new Chevrolet Cruze SW The first photo of the Chevrolet Cruze Station Wagon – the Cruze Estate – has been revealed ahead of a launch at next month’s Geneva Motor Show. Smallish Estate cars are not exactly something that floats the average American car buyer’s boat. But it’s a different story in Europe, which explains why GM has decided to bolt a small shed on the back of the Cruze to deliver the Chevrolet Cruze Station Wagon for us ‘Old Continent’ car buyers.

Jag designers light up London’s Clerkenwell Design Week

Clerkenwell Design Week might not mean much to car designers more used to motor shows like Tokyo or Geneva. But the five-year-old event is fast becoming a fixture in the broader design calendar, and has been sponsored by Jaguar for the past four years for good reason. In simple terms, Jaguar wants to be seen (and respected) beyond the automotive realm: "We want to connect with other designers and have our designers learn from designers in other fields," advanced design director Julian Thomson told Car Design News.