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Daimler and BYD name new brand Denza

Mercedes-Benz sources in Germany have confirmed Chinese media reports suggesting that parent company Daimler and Chinese carmaker BYD's new joint venture brand will be called Denza. Created as a Chinese-market-only brand, Denza is planned to support a range of "affordable" electric-powered vehicles, the first of which is set to be unveiled at the Beijing motor show next month. Based on the underpinnings of the first-generation Mercedes-Benz B-class--a car originally designed to accept batteries within its flat floor structure--the first Denza model was developed in China by a team of engineers from both Daimler and BYD Auto.

Frankfurt Motor Show 2007 Trends and Overview

The Frankfurt Motor Show is home to the European moguls of the automotive industry. BMW, Mercedes-Benz, Porsche, the Volkswagen Group, GM Europe and much of Ford Europe all have their head offices within a few hours drive of the Frankfurt Messe, so it's only right that these automakers would bask in the limelight. But instead of competing for bragging rights for the most powerful cars in the range, this year's motor show afforded automakers an opportunity to showcase their environmental credentials and their latest 'innovative' powertrain technologies.

F1 racer marks countdown to Race Week London

FORMULA 1 racer Charles Pic has made an appearance in London with a Lotus Formula 1 car, ahead of London’s first ever ‘Race Week’ festival. The Frenchman posed for photos close to Tower Bridge, where he was joined by a ‘London Royal Guard’ and a small boy, who was only too happy to stand in the Lotus for his own picture. On July 3 motorsport fans will be able to enjoy a huge slice of F1 action in central London, as Race Week arrives just a day before the start of the practice sessions at Silverstone’s British Grand Prix.