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Seven seats for new 2015 Land Rover Discovery Sport

The new 2015 Land Rover Discovery Sport – the car that will replace the British firm’s Freelander small SUV – will feature third-row seating. As a result, the Disovery Sport will be more practical than the car it replaces, offering room for seven people in a “5+2” seating arrangement.   2015 Land Rover Discovery Sport: seven seats as standard Land Rover has confirmed the third row of seats will be fitted as standard in the UK, as highlighted by the new prototype vehicle’s clever camouflage wrap.

2012 Mercedes A-Class teased on video

2012 Mercedes A-Class teased on video The 2012 Mercedes A-Class is being teased on video ahead of a Geneva 2012 debut in conjunction with a ‘QR Code’ competition. With Detroit pretty much done and dusted, it’s time for car makers to begin teasing their offerings for Geneva 2012 (which we saw some of even before Detroit). Today it’s the turn of Mercedes with a video tease for the 2012 Mercedes A-Class, coupled with a competition too (although that seems to be just for Germany).

Hyundai Suicide ‘Advert’ causes a rumpus

It’s not easy advertising your wares and finding the right balance between mainstream and innovative to capture attention, as Hyundai has found out to their cost with an ‘advert’ for the hydrogen powered ix35 FCEV which, rather distastefully, depicts a man trying to commit suicide by running a hose from the tailpipe to the cabin before realising he can’t achieve his aim as the FCEV’s only emissions are water. It’s a proper cock-up from Hyundai – usually so sure-footed with their PR – but, despite Hyundai US putting the blame at the door of Hyundai UK, there’s more to this suicide ‘advert’ than meets the eye. It seems the suicide video was put together by Innocean – a European Ad Agency owned by Hyundai’s Chairman Chung Mong-koo and his daughter, and responsible for much of Hyundai’s marketing output – and was a clumsy attempt to gauge reaction to the somewhat macabre take on the benefits of an FCEV.