Mercedes Benz 107 Body Convertible Hard Top 1972-1989 on 2040-parts.com

2015 Ford Mustang GT features electronic line lock

Ford continues to add to the bag of tricks that will ship with the 2015 Mustang. On Monday, it announced new GTs will come equipped with an electronic line-lock function that keeps the front brakes engaged while you warm your rear tires. “Competition has been an integral part of the Ford Mustang lifestyle since its earliest days 50 years ago,” said Steve Ling, Ford car-marketing manager.

Hyundai Suicide ‘Advert’ causes a rumpus

It’s not easy advertising your wares and finding the right balance between mainstream and innovative to capture attention, as Hyundai has found out to their cost with an ‘advert’ for the hydrogen powered ix35 FCEV which, rather distastefully, depicts a man trying to commit suicide by running a hose from the tailpipe to the cabin before realising he can’t achieve his aim as the FCEV’s only emissions are water. It’s a proper cock-up from Hyundai – usually so sure-footed with their PR – but, despite Hyundai US putting the blame at the door of Hyundai UK, there’s more to this suicide ‘advert’ than meets the eye. It seems the suicide video was put together by Innocean – a European Ad Agency owned by Hyundai’s Chairman Chung Mong-koo and his daughter, and responsible for much of Hyundai’s marketing output – and was a clumsy attempt to gauge reaction to the somewhat macabre take on the benefits of an FCEV.

One Lap of the Web: Mock the Week Edition

-- Mazda Europe designer Peter Birthwhistle talks about the future of Mazda: potential hybrid and electric powertrains for the Skyactiv-obsessed company, and how we'll all be driving Mazda-branded pods in the 22nd century. But he also mentions, rather interestingly, how certain Mazdas capture a quintessentially long-hood, RWD look -- and not just the Miata, either, which is RWD. No, it's the exhaust systems on those Skyactiv engines that force a longer, larger hood compartment, and the "long, flowing looks" not usually found on FWD engines.