Mercedes Benz 300/320sl - Power Steering Pump - 2104661901 on 2040-parts.com

New Mercedes A Class advert with no mention of Mercedes – or A Class

Mercedes-Benz are launching an advert campaign for the new Mercedes A Class that features just an image and the hashtag – #NewGeneration. Traditional advertising dictates that you need to get your brand front and centre and end with strapline that states what’s on offer. But Mercedes are going a different route with the New A Class.

Evolution of the 3: BMW begins sales of sixth-generation sedan

BMW staged the U.S. launch of the sixth generation of the stalwart 3-series at the Detroit auto show this week, which makes this as good a time as any to take a look back at the car that other sports sedans aspire to be. The small sedan hit the scene in 1975, just three years after the 5-series, as a successor to the BMW 1600, the 1600ti and the 2002.

Subaru Levorg concept stars at the Tokyo Motor Show 2013

The Subaru Levorg, eh? This is a ‘concept’ version for a next generation Subaru estate, and though it’s not being explicitly underlined here at Tokyo 2013, we understand the name is an amalgamation of Legacy, Revolution and Touring. While revolutionary wouldn’t exactly be out first choice description, the Levorg does feature a new 170hp 1.6-litre DIT turbo engine, and the latest Subaru EyeSight safety technology.