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Hyundai to tone down ‘Fluidic Design’ for ‘Fluidic Precision’

Hyundai’s US boss, John Krafcik, has said that Hyundai will refine their ‘Fluidic Design’ in to something they’re calling ‘Fludic Precision’. The Hyundai Fluidic Design language was really the start of Hyundai’s move from Halford’s special to mainstream car maker. But the design language is starting to look a bit fussy and Hyundai are reacting to that by moving towards what they call ‘Fluidic Precision’ (there’s already a less fussy look about the new Santa Fe).

Exclusive: Pierre Castinel resigns from Head of Design role at Tata

Tata's Head of Design, Pierre Castinel, has resigned from his post to accept a position at PSA, Car Design News has learned. Castinel was originally hired to develop the design direction and form a brand identity for Tata's full line of vehicles, including cars, pickups, SUVs, MPVs, trucks and buses, but things haven't been going well at the Indian automaker. According to insiders, Tata closed Castinel's design studio in the British midlands last year, forcing the UK-based team to move into the automaker's engineering center in Warwickshire.

Mercedes SLS AMG Electric Drive sets Nurburgring production EV record

The Mercedes SLS AMG ED (pictured) set a new EV lap record at the Nurburgring Just as Audi decides that the R8 e-Tron isn’t a production viable option, Mercedes decides to prove there is potential for electric cars at the very high end. The Mercedes SLS AMG Electric Drive has been to the Nurburgring and set a new lap record for a production electric car of just 7 minutes 55 seconds. The SLS AMG ED, which goes on sale very soon at more than £300k, may weigh a chunk more than a regular SLS (550kg more), but it gets plenty of help from its four electric motors – one at each corner – to overcome the weight of its batteries with 751bhp and 737lb/ft of torque on hand.