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Ford's NA Design Director aims to shorten product lifecycles

Peter Horbury, Ford Motor Company North America Design Director, has told Automotive News he intends to shorten product lifecycles at the ailing company from an average five years to three years starting this decade. "We feel there is no value in minor changes but a huge value in major changes," Horbury told the industry weekly. Ford needs to ensure that buyers continue visiting showrooms as the giant automaker struggles to retain market share.

Skoda at the Paris motor show 2008

By Ben Whitworth Motor Shows 02 October 2008 17:33 Skoda launched its revised Octavia at the Paris motor show – and it's clear to see they've injected some mini-Superb DNA. And that was about it for the Czech marque this year; 2008 is a bit of a slow period for Skoda, before the product onslaught begins in earnest next year. With its new nose and tail bringing it into line with the new Superb, the Skoda Octavia now has much needed visual presence.

Bentley W12 (and Audi and VW) engine production centres on Crewe

The VW Group W12 engine will now only be made by Bentley in Crewe It’s probably not something you’ve paused to think about much, but if you did you’d assume that the Bentley W12 engine – fitted to the Flying Spur and Continental GT as well as the Audi A8 and VW Phaeton – was made only in Crewe. But you’d be wrong. In fact, the W12 for Bentleys are made in Crewe but those used in the Audi A8 and VW Phaeton are actually built by VW at their engine plant in Salzgitter.