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Laurence Fishburne reprises Morpheus role for Kia Super Bowl ad

When we drove the Kia K900 recently, we asked, “Do buyers in the BMW 5-series/Mercedes E-class/Audi A6/Lexus GS class want a prestigious nameplate as much as they want radar adaptive cruise control?” In Kia's new Super Bowl spot starring Laurence Fishburne, Morpheus says yes. The Korean automaker's snatched up the erstwhile voice of Cadillac to reprise his beloved character from the "Matrix" trilogy in the hope of suggesting that reality is mutable, luxury isn't about nameplates, and the K900 will open your eyes to a world of improbable possibilities. Despite the explosions, melting dinner utensils and airborne automobiles of the ad, we actually preferred the making-of video released at the same time as the Super Bowl clip, which you can watch below.

Ford unveils Automated Fusion Hybrid Research Vehicle

Ford has officially revealed their Automated Fusion Hybrid Research Vehicle. Created in a partnership with University of Michigan and the State Farm insurance agency, the autonomous Fusion Hybrid is designed to test driverless car sensor technology. The project is the one of the results of more than a decade of work in automated vehicle technology on the part of Ford.

McLaren 12C Spider: The video

Last week we had the reveal of the convertible version of the MP4-12C – the McLaren 12C Spider – and now we get the first video of McLaren’s convertible supercar. We did think McLaren would have released a video of the new 12C Spider when it was revealed last week, but they’ve obviously got the hang of their new video software now so we finally get to see the 12C Spider in action. McLaren has used cinema-quality RED camera technology to capture the 12C Spider in terrific detail as it first performs on track and then traverses the stunning roads in the mountains of Andalucia.