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College Exhibition: IAAD - 'Italian Sportivity: The New Generation'

Demonstrating the development of new concepts for Alfa Romeo and Ducati, the Automobile Museum of Turin, Italy, has been hosting an exhibition entitled 'Italian Sportivity: The New Generation'. The work was produced by Transport Design students from Turin's Institute of Applied Arts and Design (IAAD). Working with designers from both companies, IAAD students were given a pair of options to chose from: two wheels or four; Ducati or Alfa Romeo.

Honda back in F1 as engine supplier to McLaren from 2015

We reported that Honda were looking likely to be heading back in to F1 as engine supplier to McLaren nearly two years ago, and this morning Honda has confirmed they have formed a joint project with McLaren to supply engines and energy recovery systems to McLaren from 2015 in a joint project with the McLaren team becoming McLaren Honda. The new F1 partnership revives a very successful period for McLaren when it last used Honda engines and Prost and Senna dominated F1 with Honda powered McLarens, and fits in nicely with Honda’s return to making supercars with the new Honda NSX. Formula One engines will drop to a 1.6 litre V6 in 2015 – with a turbo – and it will be very easy for parallels to be drawn with the V6 hybrid plant Honda are using on the new NSX, which is going to do its credibility no harm whatsoever.

Partnership Premium 2030 - Part 1

Strate College in Paris, France, has been working on a Peugeot-sponsored project for the past few months. The project asks 30 students who have been divided into 10 groups to create the exterior design, an interior design, any related products (including accessories or new services, for example) and color and trim details for the premium Peugeot for the year 2030 Though there are no constraints on the technical package, the brief stipulates that the teams must create a scenario that illustrates global change, and design a vehicle that fits into this future environment. Designers from Peugeot have been very active in the process, guiding students in weekly critiques and assisting them with specific knowledge in key areas of expertise.