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Lamborghini Aventador LP700-4: The Commercial

Lamborghini Aventador LP700-4 takes on the landscape There was a time in the dim and distant past (well, the 1980s) when advertising cars was easy – you just made them look as dramatic as possible and hoped viewers would think that buying the car being advertised would imbue them with endless cool. But then the world was made to feel guilt by a new religion which was even better than the Catholic Church at making its followers feel bad for anything in life that feels good – the ‘Global Warming’ believers. These descendants of the ‘Hole in the Ozone Layer’ brigade and the ‘New Ice Age’ predictors’ have managed to frighten a big chunk of the West’s population in to believing they are somehow to blame for our climate change, and in doing so have terrified car makers in to making anything other than fluffy-bunny adverts.

Honda CR-Z Hybrid – Tokyo reveal

The hybrid Honda CR-Z revealed at Tokyo Although we are on record as not being huge fans of the Honda Insight - Toyota’s saloon hybrid – the CR-Z does look much more promising. You can think of it as an Eco replacement for the successful CR-X of years gone by. But Honda are all too well aware of the major criticisms of the Insight and have taking steps to make the CR-Z more appealing to drive.

Geneva Motor Show 2012 Live web cams

Geneva Motor Show 2012 Live Web Cams With the 2012 Geneva Motor Show about to start, we thought we’d put up a couple of live web cams so you can take a peek. The biggest car show in the world is about to kick off in Switzerland with the 2012 Geneva Motor Show on the eve of its opening. We’ve already previewed what we already know is on the way at Geneva 2012, and you can keep up with all the latest news from Geneva by keeping an eye on our Geneva 2012 home page.