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Mercedes SLS AMG, David Couthard, Golf & a new Guinness world record

David Coulthard drove a Mercedes SLS AMG, Jake Shepherd drove a golf ball and together they created a new Guinness World Record. What’s a good way to get some free PR for a car maker? A Guinness World Record sounds like a good idea (just like MINI in our story earlier today) as does a link to Golf  (lots of drivers play golf) and perhaps a well known name or two.

Video: Rolls-Royce Wraith design process revealed

Rolls-Royce has released a video exploring the design process behind its Wraith fastback, revealed earlier this month at the Geneva motor show. The video is one of a series that look at the Wraith's development process, focusing on the design and performance of the Wraith. Key figures behind its development such director of design Giles Taylor and head of interior design Ian Sheppard feature, explaining how the Wraith evolved the way it did and how the design teams made their decisions.

Self-driving Tesla could hit roads within three years

Electric car manufacturer Tesla has said that self-driving cars could be a reality within the next three years, with the firm targeting a computer-guided version of its Model S saloon. Tesla chief executive officer Elon Musk said in an interview with the Financial Times that the autonomous driving technology would act like “an autopilot” that could be switched on and off like an aeroplane’s guidance system. On Bing: see pictures of autonomous cars Find out how much a used Tesla costs on Auto Trader However, while Musk claimed that 90% of distances driven today would be able to be completed autonomously in three years’ time, he also admitted that fully self-driving vehicles may be a “bridge too far” in the near future.