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End of the road for Mercury

Mercury has stood for hot-rodding, performance, style and even feminine appeal during various points in its 72-year history. But ultimately, the failure to stand alone in the Ford Motor Co.'s family of brands spelled its demise. Mercury, a brand founded by company scion Edsel Ford, will be shuttered as Ford concentrates its efforts on the core Ford brand and luxury-level Lincolns.

Volvo's research proves car design invokes basic human emotions

Car design and human emotion are inexorably linked, according to new research from Volvo. The experiment, conducted in collaboration with Electroencephalographic (EEG) specialists Myndplay, tested respondents to analyse how the brain reacts emotionally to car design amongst other things. Participants were asked to rate a series of images whilst wearing an EEG headset that measured brainwave activity.

German Grand Prix (2012) RESULT

With Alonso on pole and Vettel alongside – and rain in the air – is the 2012 German Grand Prix going to be Silverstone repeated? Qualifying for this year’s German Grand Prix in Hockenheim was a rather damp affair, with final qualifying run in a monsoon. A monsoon that saw Fernando Alonso put his Ferrari on a convincing pole with the Red Bull of Sebastian Vettel alongside.