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Gesture-controlled Audi wins VDA Design Award

The German Association of the Automotive Industry (VDA) has announced the winner of its 2013 Design Awards, which asked students from across the world to submit their final graduating projects completed between October 2011 and July 2013. Eric Leong from Sweden's Umeå Institute of Design, came in first place with his 'Audi Elite' project, earning himself €4,000. Leong's single-person vehicle can be controlled using the entire body through gestures and movements, and adapts to the needs of the driver, giving them more control.

Ford unveils Mustang 50th anniversary logo

Ford is gearing up for a year-long celebration of the 50th anniversary of the Mustang in 2014, and revealed a logo Tuesday to be used on fan merchandise. The anniversary logo uses the traditional galloping pony in silhouette, placed above the words “50 years.” Ford designer Michael Thompson is credited with creating the anniversary logo. The logo will either be white on a black background or black on white, Ford says.

Hyundai: E4U Egg Car & Fluidic Sculpture in Motion

Hyundai has already made it clear that 2013 will be about ‘Brand Awareness’ rather than releasing a new raft of models and chasing ever increasing sales, so two Hyundai outings in the last week can be put down to their targeted aim of profile raising. In Milan, Hyundai are taking part in the Milan Design Week by showing an innovative light sculpture that has been inspired by Hyundai’s ‘Fluidic Design’ (even though Hyundai have already said that ‘Fluidic Design’ is being replaced by ‘Fluidic Precision’ as they aim to make their designs ‘cleaner) with an installation made up of 12,000 translucent spheres acting collectively on a screen, surrounded by high-power lasers and suspended over a pool of water. The ‘performance’ starts with virtual rain created by the lasers which form three-dimensional shapes, followed by an interactive segment where human interaction creates three-dimensional images by scanning for body warmth so visitors can manipulate what they see by using gestures.