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Honda Open Study Model (OSM): more details

By Tim Pollard Motor Industry 26 August 2008 11:49 CAR Magazine has been given special access to the Honda Open Study Model (or OSM for short), in the wake of the British International Motor Show where it made its world debut. But what the hell is the OSM all about? Honda plays a game of cat and mouse with reporter Ben Barry, who turns detective after being stonewalled whenever he asks a difficult question.

Mercedes introduces illuminated three-pointed star [w/video]

Illuminated badges and emblems on cars aren't a new idea – those old enough to remember will recall the warm glow of the old Wolseley grille emblems – but in recent history they have been the reserve of concept cars and the aftermarket. Mercedes is set to restart the trend however as it begins to offer an LED-illuminated star as a dealer-fit option on the E–, GL–, M– and CLS–Class. We've started to see lighting spill out onto the exterior of concept cars for a while and this move is sure to have other OEMs and aftermarket firms alike following Mercedes' lead.

Hyundai names former GM exec Shannon as U.S. marketing boss

Hyundai has tapped a General Motors veteran as its new U.S. marketing chief, filling a spot that has sat empty for more than seven months. Steve Shannon was named vice president of marketing for Hyundai Motor America on Wednesday and will officially take his position on April 18, Hyundai spokesman Chris Hosford said.