Moog K620068 Control Arm/ball Joint Assy on 2040-parts.com

Saab targets customers' hearts, brains and wallets in North America

Saab executives said they're optimistic the struggling brand will be able to attract customers despite production stoppages at the company's Trollhaettan, Sweden, plant and cash flow problems. The Swedish automaker aims to target consumers and instill confidence with a grass-roots marketing campaign that focuses on the "heart, brain and wallet," Saab Cars North America President Tim Colbeck told reporters at Saab's North American headquarters in suburban Detroit on Thursday. Colbeck said the company must move away from selling vehicles based on price and focus more on making customers enthusiastic about driving Saab's vehicles.

Mercedes C-Class gets special edition ‘Edition C’ & new C220 CDI 4MATIC

The Mercedes C-Class range is getting a new special edition model – the Edition C – with cosmetic and equipment upgrades and a new 4MATIC C-Class. The current model of the Mercedes C-Class has been around for a while and is due for an upgrade in 2014. But with a year to go before we get a new C-Class, Mercedes has launched the special edition ‘Edition C’ models to inject some new showroom appeal in the C-Class range.

Lamborghini Reventon Roadster leaks

The first picture of the Lamborghini Reventon Roadster ahead of Frankfurt The Reventon Roadster details are still a bit under wraps, but we’re pretty certain it will be powered by the same lump as the LP650-4 Roadster which is currently making its way down Lamborghini’s production line. That will endow the Reventon Roadster with a 0-60mph time of around 3.4 seconds. There is still an outside chance that the Roadster will get the engine from the LP670-4, but that’s a ‘Wait and See’ scenario until Lamborghini coughs up some proper detail.