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Wolfgang Egger outlines Audi's future design strategy

Audi is shifting its design strategy as it changes the way it designs and develops its cars. The carmaker's head of design Wolfgang Egger believes that a closer cohesion of the car's exterior and interior will create a ‘seamless entity' to help differentiate its models. The first example of the strategy is Audi's latest show car, the Crosslane Coupe, revealed at the Paris motor show in September.

Goodwood FoS really does create sales for supercar makers

Is the Goodwood Festival of Speed just an excuse for petrolheads to gather, or do supercar makers actually see sales rise as a result? If you’re a real petrolhead, there really is no better car show on earth than the Goodwood Festival of Speed (which starts this weekend). Yes, other car shows offer some of what Goodwood does – Villa D’Este, Pebble Beach and Salon Prive are all very good – but none have the depth of petrolhead goodness you’ll find on offer at Goodwood.

Suzuki adds 50 Cent to Super Bowl ad

Earlier this week, Suzuki revealed its Super Bowl ad, and on Thursday it released a final version that now includes music by rapper Curtis “50 Cent” Jackson. Check out the new version here--it saves you from waiting until Sunday's game to see it. If you can't get enough of Super Bowl car ads, check out our video slideshow of all the automotive Super Bowl commercials released so far at shopautoweek.com.