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Ford cars become personal valets

It's alive! Well, sort of. Ford has developed a car that can not only seek out empty parking spots, but park itself, too—all sans driver.

Realization of a Dream - Inside Project M

The appeal of social media is growing rapidly for the auto industry. Sites such as Twitter, YouTube and Facebook give brands the chance to communicate in a much more direct manner than mainstream advertising allows. In the best cases these new forms of media are helping brands, and the individuals who work for them, to build relationships and open dialogue with existing customers and potential future ones.

Stig outed as Ben Collins – again

The Stig is Ben Collins It’s a game Top Gear has played since the days of ‘Black Stig’ (Perry McCarthy – F1 almost was) – Who is the Stig? Not only has it provided the Beeb with an endless run of free publicity as everyone and his dog speculates on the Stig’s identity, they’ve even made money on the back of the Stig’s identity with Stig-focused games and goodies from the gloriously tacky range of Top Gear ephemera. And this last week Stiggy has been in the news as he tries to get his memoirs published – Stig: The Autobiography – much to the consternation of the Beeb, who believe his contract gives him no chance of revealing his identity.