Motorcycle Horn (3945) on 2040-parts.com

Lancia set to bring Coupe to UK line up

By Gavin Green Motor Industry 02 October 2006 08:30 Lancia will re-enter the UK market in late 2008, and the Delta HPE will spearhead its return. And the range could grow to four models, including a sports car based on the Fulvia concept. 'This is the car we will launch in Europe in spring 2008,' says Olivier François, president of Lancia.

New Hyundai i30: Look in to my eyes

Hyundai use hypnosis to sell the new i30 Hyundai in the Netherlands are using hypnotist Peter Powers to experiment with hypnosis to raise awareness for the new Hyundai i30. We’ve been big fans of the way Hyundai has marketed their products in the last few years, managing to change perceptions of the brand in a fraction of the time mighty VW took with Skoda. What we’re not too sure of is the latest marketing tactic being tried out by Hyundai in the Netherlands, who have enlisted the skills of hypnotist Peter Powers to create a 15 minute immersive video designed to be watched full screen on your computer – with headphones on – as Powers lets you experience the new Hyundai i30 in a whole new way.

Jaguar C-X16 gets a name today (and it won’t be Jaguar XE)

The Jaguar C-X16 gets a production name today Jaguar will reveal the name for the C-X16 to day at the New York Auto Show  - and it won’t be XE - signalling the way forward for Jaguar nomenclature. Update: It’s the Jaguar F-Type! Last week Jaguar told us they had some exciting news to reveal at the New York Motor Show and, although we’d hope for a nice new Jaguar reveal, it looks like the news will be the production name for the Jaguar C-X16 and the news it will arrive in showrooms in 2013 first of all as a roadster.