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Genesis and Elantra to star in Hyundai's Super Bowl ads

Hyundai is getting ready for the Big Game, and by that we really mean the big ad game, and the stars of their seventh consecutive Super Bowl ads will be the 2015 Genesis and the 2014 Elantra. Last year's Super Bowl ad from the automaker featured the Hyundai Santa Fe in two spots titled "Epic Playdate" and "Team," both of which were well received. For Super Bowl XLVIII, the 2015 Hyundai Genesis spot titled "Dad's Sixth Sense" is set to air during the first quarter of the game, and all Hyundai is saying for now is that it will highlight the sedan's Automatic Emergency Braking feature in a way that relates to the near-misses and saves of everyday parenting.

Used car market pressure eases

AN INCREASE in the number of used cars coming into the market has “taken the edge off prices” and calmed some corners of the industry, according to used car pricing experts CAP. A greater influx of part-exchange cars arriving at dealers is partly responsible, and with many franchised dealers focusing for the time being on selling those vehicles, competition to acquire stock on the open market has decreased. CAP reports that the pressure has been lifted on some dealers who had become frustrated at how expensive it was becoming to source cars at fair prices.

New Nissan Navara NP300 pick-up arrives

The glitzier new Nissan Navara pick-up (pictured) arrives Double cab pick-ups are an odd creation, but they make a practical – and tax-efficient – option for users who need both a car and a pick-up, so the arrival of the new 2015 Nissan Navara pick-up matters to many. Styling on the new Navara isn’t dramatically different to the current model, but the 2015 Navara does look a bit more glitzy with its new chrome grill, chrome mirrors,  detail crease down the side, black B-pillars and some very non-utilitarian colour choices like Savannah Yellow. Inside, Nissan has moved the Navara up a notch or two in quality and ergonomics with a high-res colour display, aluminium trim (well, trim that looks aluminium), decent seats and a new steering wheel.