Nakamichi Mb 75 6 Cd Player As-is on 2040-parts.com

Bridgestone’s ‘We’ve been everywhere’ Road Trip prize giving

Bridgestone’s ‘I’ve been everywhere’ Road Trip Flogging tyres isn’t the easiest job in the world; we all need them – at intervals far too regular than we’d like – but buyers tend to fall in to two camps – those who know a brand and ask for it by name, and those that have put on their car whatever the man at Kwik Fit is pushing this week. So ‘Brand Awareness’ is the name of the game (a game that can backfire – just ask Pirelli what’s going on in F1) and the more potential buyers a tyre brand can lodge its name in the brain of, the better. Which is why Bridgestone are running their We’ve been everywhere interactive campaign which very cleverly plots the escape of one man from office drudgery and showcases his journey out in to the proper world, all to a soundtrack of Johnny Cash’s ‘I’ve been everywhere’.

Jaguar sign up David Beckham as the face of Jaguar in China

Jaguar sign up David Beckham as the face of Jaguar in China Land Rover had a go at making Victoria Beckham the face of the Range Rover Evoque, and now Jaguar have taken Mr Spice on board as their new face of Jaguar in China. David Beckham has been revealed as a new Brand Ambassador for Jaguar, with the ubiquitous Mr Beckham front a centre in a new campaign in China to promote the Jaguar Brand. And it’s a good move.

New Peugeot 301 introduces new Peugeot numbering

Peugeot 301 The new Peugeot 301 saloon is revealed ahead of a Paris 2012 debut, launching Peugeot’s new numbering for its models. It’s not a car we’ll be getting in the UK and Europe, but the new Peugeot 301 is important nonetheless as Peugeot expect it to be one of their biggest sellers. Coming in at 4440mm long – which is a bit bigger than a 308 but smaller than a 508 – the Peuegot 301 is a saloon car that’s being built in Spain and aimed at the car markets in Turkey, Eastern Europe, Russia, Ukraine, Greece, Middle East and Africa.