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Smart wins 2011 LA Design Challenge

Daimler's Smart division won this year's LA Design Challenge, the brief of which was to create ‘Hollywood's Hottest New Movie Car'. The entries were judged on how well the vehicle reflected its brand attributes relative to the plot, how the vehicle related to the target audience, and the level of imagination found within the entry. Befitting the ‘Hollywood movie car' theme, the uniqueness of the story concept and the character development of the vehicle were also factors that helped determine the overall winner.

Bertone Jaguar B99 GT concept (2011) at the Geneva motor show

Bertone B99 GT – the racing version Next to the fully-trimmed B99 show car on Bertone's stand is an exterior mock-up of a GT2-class racing B99.  Two additional electric motors up front mean the GT has 972bhp all wheel drive capability.  A carbonfibre splitter, diffuser and flat undertray are matched with a massive bootlid wing.  There's enormous side-exit exhausts for the range-extender generator, a 100mm lowering job and a lurid green paintjob.  It’s an extreme way for Bertone to highlight the dual images of luxury and performance that Jaguar has in its heritage – particularly since there aren’t currently any saloons in the FIA GT2 series.  Perhaps they should have painted it in a '70s Broadspeed XJC touring car livery to get the full effect. More details on the Bertone B99 exterior design Bertone claims that it has modernized classic Jaguar three-box saloon design with the B99, with Bertone’s design chief Mike Robinson and his team drawing inspiration not just from past Jaguars, but the stealthy big cat that lends its name and image to the brand.  They coined the slogan "Cunning Glamour with Race-Bred Innovation” to embody the B99’s design… but from the two cars on the stand it looks like reconciling those disparate aims in the one vehicle may have been a bit beyond them. The roofline has been shortened and lowered in proportion to a conventional three-box body, inspired by a Jaguar cat stalking its prey.

Strate Collège Degree Show 2008

Strate Collège in central Paris held its annual Degree Show June 18-19, displaying works from students graduating from the Industrial Design programs. Twelve students from the Transportation Design program presented their work. Scythe Nicolas Guille 'Between earth and sky' - how do we recreate the dream around a now commonplace object: the automobile.