Nascar Ttilton Wilwood Master Cylinder Reservoir Remote Racing Parts Lot Hot Rod on 2040-parts.com

Ram truck gains luxury Laramie Longhorn trim

Chrysler has added a new luxury trim level to its Ram Truck lineup, the Laramie Longhorn edition. The Laramie Longhorn incorporates a western theme inside and out. Details include western-style Laramie Longhorn badges and painted accents.

Chrysler unveils new ads to follow 'Halftime in America' campaign

A quartet of 60-second spots from the Chrysler/Fiat group launching this weekend comprises the next installment of the automaker's campaign that began famously during the Super Bowl with the two-minute "Halftime in America" commercial. Or, as Chrysler terms it, this is "the second half." The spots, all the work of ad agency Wieden & Kennedy, Portland, each aimed at a different company brand, are themed to the same "hope and encouragement" message delivered by Clint Eastwood in the campaign's first incarnation and continue the spirit of the "Imported from Detroit" motto. You can watch the ads at www.youtube.com/chrysler.

Tweaked 2012 Toyota Prius starts at £21,350

2012 Toyota Prius - on sale in March The mildly revised 2012 Toyota Prius arrives in the UK. Starting at £21,350 it offers a mild cosmetic tweak and better specification. It’s hard to get too excited about the tweaks to the 2012 Toyota Prius, as Toyota hasn’t exactly pushed the boat out to overhaul the Prius for the new year. But tweaks there are and the new Prius is ready for the UK market.