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Chevrolet to dealers: Let Cruze shoppers test-drive competitors

Chevrolet is asking its 3,000 dealers to prepare for the late September launch of the Chevrolet Cruze compact by purchasing competitors' vehicles for test-drive comparisons. Chevrolet is encouraging dealers to have a Toyota Corolla and Honda Civic on site so prospective 2011 Cruze buyers can immediately measure the car against its segment competitors, said Margaret Brooks, Chevrolet small-car marketing director. At a media event Tuesday in suburban Detroit, Brooks said Chevrolet expects buyers to come away with a favorable view of the Cruze.

Toyota GRMN Sports Hybrid Concept II – the new Toyota MR2?

Toyota Sports GRMN Hybrid Concept II - named in honour of Hiromu Naruse The New Toyota MR2? Probably not. But the Toyota GRMN Sports Hybrid Concept II is certainly in the same mould as the MR2, and does show that Toyota hasn’t forgotten how to make an appealing car – even if it is a hybrid.

GM & Peugeot Citroen Alliance. The beginning of the end for mass market car makers?

GM & PSA Alliance - an admission of failure? General Motors (GM) and Peugeot Citroen (PSA) have formed an alliance to cut costs and develop new cars. But is this an admission  mass car makers are no longer viable?