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Campaign To Encourage Switch To Low Emissions Motoring Launched

IN A bid to boost consumer awareness of the increasing numbers of low emissions vehicles entering the market, Deputy Prime Minister Nick Clegg MP has helped to launch a new promotional campaign. Backed by some of the automotive world's biggest players - BMW, Nissan, Renault, Toyota and Vauxhall – the 12-month long ‘Go Ultra Low' campaign will prompt car buyers to consider the benefits of pure electric, plug-in hybrid and extended-range vehicles with information about their low running costs, ease of charging and impressive range. Consumers will be directed to new website, (www.GoUltraLow.com) offering information about owning and running such vehicles, the makes and models available and the locations of the thousands of publicly available electricity charging points.

BMW 9-series concept expected to debut in Beijing

BMW will be previewing the upcoming 9-series sedan at the 2014 China Auto Show, according to German magazine Auto Motor und Sport. The extra-long-wheelbase 9-series will take on the 2015 Mercedes-Benz S600 Maybach, which itself is production ready and is set to debut in a matter of months. The 9-series will be positioned alongside the Rolls-Royce Ghost in BMW's global lineup, and is expected to feature packaging and interior appointments similar to that of the S600 Maybach while building upon the design language recently seen in the BMW Pininfarina Gran Lusso Coupe.

EV car maker Aptera shuts down

Automotive startup company Aptera Motors, promoter of the weirdly styled, three-wheeled 2e electric car, shut down on Friday, saying it was out of money. The company said it was unable to raise funds from private investors that would have kept it going until it received a $150 million loan from the Department of Energy's Advance Technology Vehicle Manufacturing program. "This is a difficult time for everyone connected with our company because we have never been closer to realizing our vision," CEO Paul Wilbur said in a statement.