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Mazda outlines weight-loss program

Mazda Motor Corp. will reduce its vehicle weights by at least 220 pounds beginning in 2011, with a combination of lighter-weight materials, smaller vehicle footprints and new engineering processes, a top executive says. The typical Mazda vehicle has gained 80 pounds with each successive redesign, “mostly in larger tires and wheels, and safety equipment,” said Robert Davis, senior vice president of product development and quality for Mazda North American Operations.

2013 SRT Viper price and option breakdown

While the 2013 SRT Viper has a base sticker price less than $100,000, that's just the starting point. So here is a breakdown of the SRT Viper options and pricing. We've got paint, wheels, audio, interior, track, grand-touring and the limited number Launch Edition packages for you to consider.

Mazda opens new plant in Salamanca, Mexico

Mazda Motor Corp. chairman Takashi Yamanouchi opened the company's new small-car assembly plant in Mexico today, calling it the company's "most important global strategic base." The factory, which will produce up to 230,000 vehicles each year, is a cornerstone of the structural reform plan "upon which the very future of company hinges," Yamanouchi said in remarks prepared for the opening ceremony. "Mazda's Structural Reform Plan, upon which the very future of the company hinges, positions this plant as our most important global strategic base," Yamanouchi said of the factory, which is about three hours northwest of Mexico City in Guanajuato State.