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Audi launches showrooms without cars in London

Audi has opened its first digital showroom in London – Audi City – a fully digital showroom for Audi’s entire range near Piccadilly Circus. It’s something of a dilemma for car makers; how to sell their cars in a world that now revolves around the internet and digital access? Traditional car showrooms seem very last century, but choosing a car from a screen at home is still something many are reluctant to do.

Peugeot RCZ Hybrid looks certain

Peugeot seems certain to put the RCZ Hybrid in to production And that ‘Yeah, right’ has now turned in to a ‘Who are you kidding?’ after Peugeot released information today on the RCZ Hybrid4 that frankly wouldn’t warrant doing unless they were already set on a production model. Not more information than we had a couple of weeks ago, but why bother with a new press release on the Hybrid RCZ when you’d already covered it? Unless you want more coverage because you’re going to make it, that is.

Ford eases V6 Mustang around Bristol track for 1,457 laps

As you may have expected, the team at Ford was able to run a V6-powered 2011 Mustang for at least 1,000 laps on the half-mile Bristol Motor Speedway track on Wednesday before running out of gasoline. In fact, the Mustang lapped Bristol 1,457 times before its 16-gallon fuel tank ran dry. The run was part of a marketing push touting the 31-mpg highway rating for the 2011 Mustang V6 and its six-speed automatic transmission.