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Nissan ads stray from focus on price

Nissan North America will stray from the discount-deal marketing pitch adopted late last year when a sinking economy kept consumers away from U.S. dealerships. A TV ad campaign that begins on Thursday will tout the loftier messages of safety, quality and performance.

Isuzu at the London motor show 2008

By Guy Bird and CAR reader reporter asp Motor Shows 24 July 2008 09:51 Star of Isuzu’s compact island stand was the Rodeo LE Sport gunning for a slice of the lifestyle pick-up market.   What’s new on Isuzu’s London motor show stand? Pick-up obsessed Isuzu showed both ends of the truck spectrum in London.

BID TO SLOW TRAFFIC ON M3 STRETCH

FIRST it was a stretch of the M1 and now the same speed reduction plan has been announced for a stretch of the M3 motorway in Surrey and Hampshire. The Highways Agency (HA) has proposed that a three-mile section of the M3 between junction 3 at Lightwater in Surrey and junction 4 near Farnborough in Hampshire be subject to a 60mph restriction. This section is part of a 13.4-mile stretch that is being upgraded in a £174 million scheme, with the 60mph proposal, to operate between 7am and 7pm daily so air quality levels can be met.