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SEMA Pasadena: Public show in SoCal raises money for charity

Though we weren't at the very first SEMA show 42 years ago at the National Guard Armory in Los Angeles, the inaugural SEMA Cares Show and Shine last weekend must have been a lot like that first show four decades ago. SEMA Cares was held in the Pasadena Convention Center in Southern California. Organizers sold out all 155 spots for cool cars and all 25 booth spaces for vendors.

Long Distance Tracking Effort Locates Stolen Motorcycle

WHEN your pride and joy is stolen you always hope you’ll see it again. Tracking services naturally boost the chances of recovery, but one lucky bike owner has Bike Trac and Interpol to thank for the return of their prized possession after a particularly lengthy search. Taken on a Monday evening from South London, the £12,000 Ducati 899 Panigale was quickly confirmed as stolen thanks to the equipped Bike Trac unit communicating with its owner and the firm’s operating centre.

Video: Jaguar's Julian Thomson on the importance of design values

Jaguar's Head of Advanced Design, Julian Thomson, appeared at this month's PSFK Conference in London giving a talk on design values. Thomson's talk, ‘Concepting Dreams, Making Reality Happen', dealt with questions of creating a design story as well as how Jaguar uses the value of its heritage while keeping things original and new. Thomson – the man behind the 2010 C-X75 and the recently revealed F-Type – said, "You can't get a good design story if you don't look at your heritage, where you came from, where your values came from." He went on to discuss the ‘sad years of Jaguar', from around 1968 to 2004 where Jaguar was too timid to develop and "essentially made the same-looking car." He put this down to a reluctance on Jaguar's part to move too far away from its successful models and, quite interestingly, because "not only did we start doing market research, we started asking Americans what they wanted." Watch the full video on the left.