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BMW ‘reveals’ new EfficientDynamics prototype

BMW has established a Web site called www.dontblogabouthis.com with the express purpose of revealing a prototype being used to test a new gasoline-electric driveline earmarked for a future sports car. It’s expected to be launched in 2012 as part of BMW’s EfficientDynamics program. Featuring two short videos and four photographs of a 6-series based prototype, the Web site provides no additional information about the prototype other than to suggest that the car in question is “more than a 6-series”and is “not in its final stage.” Close inspection reveals the matte black BMW mule has a new front end resembling that of the one-off EfficientDynamics concept revealed at last year’s Frankfurt motor show.

Porsche And Jaguar Rise To Digital Prominence

THE LATEST automotive search data from leading independent digital marketing agency, Greenlight, reveals Porsche and Jaguar have replaced Toyota and Citroen to become two of the ten most popular car brands that UK consumers have been eyeing up online. Greenlight’s quarterly report identified the most popular search terms and phrases consumers used when they searched on Google UK for cars in November, and ascertained which car manufacturer and dealer sites were most visible to their searches. According to the firm’s research, over 11 million searches were made by consumers looking for cars online, up almost 5% on the previous quarter.

The future of in-car telematics – we’re all going online

Mercedes’ R&D boffins lift lid on future in-car gadgets By James Foxall Motor Industry 01 June 2009 09:44 The future of in-car entertainment is on the internet, according to Mercedes-Benz. In an exclusive preview, the firm’s director of infotainment and telematics Ralf Herrtwich explained that in-car CD players and sat-navs are a thing of the past. In the future Mercedes drivers will do everything over the internet.