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Lexus LF-NX concept
Wed, 04 Sep 2013Lexus' LF-NX mid-size crossover concept, which debuts next week in Frankfurt, explores the possibility of a future model in the carmaker's range that would take on the Range Rover Evoque and Audi Q3. The concept previews another evolution of the ‘L-finesse' design language and features angular design and a front that's dominated by the huge spindle grille as well as Lexus' signature front light arrangement. Like the Lexus IS, the arrow-shaped DRLs are separated from the headlamps, while the front corners separate the bumper from the front wings with a sharp vertical line.
Porsche uses phone-formatted bar codes to connect with customers
Tue, 12 Jul 2011Porsche is harnessing the power of smartphones, using Microsoft Tag bar codes to provide dealership customers with unique information about the cars they're looking at. Buyers can scan the square stickers with a properly equipped phone, and the application will take them to dedicated microsites where they can see stats, videos and pictures of the car, along with audio clips of a flat-six engine revving up. Through the microsite, buyers can provide contact info for a follow-up call from Porsche salespeople.
FH Joanneum Graz - KTM project
Wed, 10 Sep 2008Industrial Design students in the 6th term at the University for Applied Science, FH Joanneum Graz, Austria showed concepts created in a KTM-sponsored project entitled 'KTM Superbrand' earlier this summer. Unlike typical transportation projects, this project called for students to create a product that would develop the transportation brand and push it to the next level. The brief asked students to develop a '2, 3, 4 or no wheel' niche product, which translated KTM values into a world 10 years from now.