New Enduro Rear Brake Shoe Set, 587 on 2040-parts.com

Call for ban on on vehicle-side advertising

ALL ADVERTISING and promotional banners on commercial vehicles should be banned as they are distracting to other drivers and tempt them to use mobile phones while driving. This is the call from Flexed, a car leasing company, which has carried out a survey that shows a quarter (23%) of drivers admit to trying to type a website address into smartphone after seeing an advert on a lorry. A further 10% of drivers admitted they had tried to take a camera phone photo of an advertisement on a commercial vehicle to use later.

So Cube ads aren't square, Nissan hires college kids

To bring college students into Nissan dealerships to look at the quirky new Cube, Nissan North America has asked for a little help--from college students. Nissan has retained marketing classes at 10 large U.S. universities to create ad campaigns that will run on their campuses this spring.

Elemental RP1 track-focused sports car revealed

The Elemental RP1 revealed ahead of Goodwood FoS At the beginning of the month we ran a tease from a new start-up car maker teasing their track-focused sports car – the Elemental RP1 – and now, ahead of its debut at the Goodwood Festival of Speed this week, Elemental have done the full reveal of the RP1. Due to be ready to sell by this time next year, Elemental bravely proclaim the RP1 as previewing a new generation of world class British sports cars, and the spec does at least offer more than a hollow promise, fingers crossed and lots of hype. Based on a lightweight carbon and aluminium tub wrapped in body panels to fully enclose the underpinnings, has double wishbone suspension with inboard Eibach springs and Nitron dampers, 4-pot Caparo calipers and 17″ alloys.