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Ford's NA Design Director aims to shorten product lifecycles
Wed, 16 Jul 2008Peter Horbury, Ford Motor Company North America Design Director, has told Automotive News he intends to shorten product lifecycles at the ailing company from an average five years to three years starting this decade. "We feel there is no value in minor changes but a huge value in major changes," Horbury told the industry weekly. Ford needs to ensure that buyers continue visiting showrooms as the giant automaker struggles to retain market share.
Laguna Seca course is the site for '09 Concorso Italiano
Wed, 18 Mar 2009The owners of the Concorso Italiano have named the Laguna Seca Golf Ranch as the site for this year's event in August. The golf course is located about halfway between the Monterey airport and the Laguna Seca racetrack. The announcement returns the event to a golf-course setting.
Jaguar XFR & Jaguar XKR – UK Debut
Mon, 11 May 2009The Jaguar XFR - together with the Jaguar XKR - gets a UK début at MotorExpo 2009 in June The XFR and the XKR will both début at the London MotorExpo 2009, which takes place in Canary Wharf from 8-14 June. Which is probably the best venue Jaguar could come up with (apart from perhaps Salon Prive or the Top Gear Show) as we don’t have a Motor Show any more. Still, the plus is that MotorExpo is a free entry event, which helps, and Jaguar are expecting around 350,000 visitors, which is not too shoddy.