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2007 Interior Motives Design Awards

Now in its fifth year, the annual design awards ceremony hosted by Interior Motives magazine was held on the second press day of the 2007 Frankfurt Motor Show. The awards are open to design students from around the world and are judged by senior designers from the world's leading carmakers and suppliers. The competition encourages students to submit their work in any of nine different categories, with the emphasis on interior design.

Bertone Pandion (2010) at Geneva motor show

You can see the Bertone Pandion from almost anywhere within the giant halls at the 2010 Geneva motor show. It might be low and sleek, but the rear-hinged scissor doors run almost the entire length of the car and stand over 3.6 metres high when open. It’s quite a sight.

BMW unveils Super Bowl spots, digital shorts

According to said Dan Creed, Vice President of Marketing, BMW of North America, "The BMW 3 Series is the global benchmark for a sports sedan. With these shorts, we turn a spotlight on the innovations that make the 3 Series the standard to which others aspire." Funny, we always thought the 3's sterling reputation lay squarely on its continually-stellar dynamics and excellent powertrains. Despite the fact that the tagline, “We only make one thing, the Ultimate Driving Machine” is repeated at the end of each of these six digital shorts, only one of them actually shows the car in motion--the one to be broadcast in the Los Angeles area during the Super Bowl.