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Bad Axe, Michigan, US

Bad Axe, Michigan, US
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Lamborghini Sesto Elemento is official – just 20 to be built

Sat, 17 Sep 2011

Lamborghini Sesto Elemento - it's official Perhaps the worst-kept secret at Lamborghini has been production confirmation of the Sesto Elemento, the ultra lightweight supercar Lamborghini revealed at the Paris Motor Show this time last year. As long ago as November last year we had the news that the Sesto Elemento would go in to production after a French car news site reported that Lamborghini would be building a very limited run of the cars at €2.5 million each. By May of this year we knew that Lamborghini had already started getting the Sesto Elemento ready for the first customers, and we reported that the first cars would be heading for customers by October this year at a more reasonable €1.9 million – although that’s October in Italian terms, so anything up to next Spring is possible.

BMW i Genius could replace a car salesman – if it actually worked.

Sun, 25 Aug 2013

Text you i3 or i8 question to BMW i Genius and get a proper salesman’s reply The cars sales market is moving online more and more with many buyers using the interwebs for all their new car research, and a growing number actually buying cars directly from their devices. Now it seems that BMW are looking for a new way to sell their new range of electric cars – the BMW i3 and BMW i8 – which are about to hit the road and offer car buyers the first chance to jump in to a ‘Premium’ EV. So with a new market place potentially opening up, BMW has already appointed ‘i Geniuses’ at many of their UK dealerships to answer buyers’ question on the i3 and i8, and now they’re going a step further in a move that looks set to undermine, or even replace, BMW car salesmen (and women).

Northumbria University degree show 2010

Fri, 06 Aug 2010

Northumbria University's Transportation Design undergraduate degree course has gained a strong reputation over its relatively short history. Once an entirely independent course, it is now more closely aligned with the Design School's highly regarded Industrial Design program. This year, 16 students displayed a wide range of projects from traditional automotive designs through to more product design work as disparate as storage and even a publishing solution.