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Porsche And Jaguar Rise To Digital Prominence

THE LATEST automotive search data from leading independent digital marketing agency, Greenlight, reveals Porsche and Jaguar have replaced Toyota and Citroen to become two of the ten most popular car brands that UK consumers have been eyeing up online. Greenlight’s quarterly report identified the most popular search terms and phrases consumers used when they searched on Google UK for cars in November, and ascertained which car manufacturer and dealer sites were most visible to their searches. According to the firm’s research, over 11 million searches were made by consumers looking for cars online, up almost 5% on the previous quarter.

Koons's BMW Art Car to race at Le Mans

BMW will field the latest in its long series of Art Cars at the 24 Hours of Le Mans, June 12-13. This is the 17th Art Car commissioned by BMW. Jeff Koons follows others such as Roy Lichtenstein, Andy Warhol and Jenny Holzer in designing an Art Car.

Webinars: Autodesk – What is new in Alias v2013?

The first of a four Webinar series was entitled ‘What is new in Alias v2013?' and showcased the capabilities of the company's latest software edition. Tech specialist EMEA Nils Kremser of Autodesk presented the 30-minute Webinar before a 15 minutes question and answer session. The first subject in the Webinar was ‘User Interface, User Adoption' before Nils explained ‘Import & Export .edf (Icem Surf)'.