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World premier for the Fiat Trepiuno concept at the Geneva Motor Show
Mon, 16 Feb 2004Fiat has announced that its "move into the past for a fresh look to the future" is to be seen at the Geneva Show, where it shall unveil the Trepiuno. The name is very unusual (and one can't help wondering how they will spell and pronounce it outside the borders of Italy), but the car concept is not. The new small car is actually intended to be a modern remake of the Fiat 500 (not Cinquecento) success.
Schreyer: More than a designer of products I wish to be an architect of Hyundai's brand image
Tue, 17 Dec 2013There's no denying Peter Schreyer has been instrumental in turning around Kia's image from a manufacturer of wheeled white goods in a creator of design-led products. Now his attention turns to sister company Hyundai in his role as chief design officer for both companies and his plans are no less ambitious. "More than a designer of products I wish to be an architect of Hyundai's brand image," he told an audience at Hyundai's European headquarters, explaining how his job is not simply 'styling' but communicating the brand's message right down to details such as the seatbelt warning buzzer.
BMW, Mercedes consider return to 4-bangers in U.S. market
Mon, 27 Apr 2009Facing stricter fuel economy standards, BMW and Mercedes-Benz are considering bringing four-cylinder engines back to the United States. BMW stopped offering four-cylinders in 1999 when its 318ti hatchback flopped. Mercedes-Benz had four-cylinder engines on the 2005 C230 and SLK230 but dropped them in favor of six-cylinder models.