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Gilles Vidal on Peugeot's Design Direction

Peugeot's new 508 sedan and sport wagon unveiled in detail last week represent not only a new pair of family cars to compete against the likes of the Ford Mondeo and Opel/Vauxhall Insignia but the start of a new design direction for the brand. When asked whether he was going to kill off the brand's current low-down big and gapey grille graphic for something more subtle across its whole production range new director of style at Peugeot, Gilles Vidal exclusively told Car Design News: "Yes... definitely.

Simple Rule: Technology Costs

Close your eyes. Imagine you're at the turn of the 20th century. A favorite broadsheet tells you that these new-fangled automobile gadgets are dangerous rattle traps that foul the air and that they are singularly profound failures!

Pininfarina Cambiano video teaser released

Pininfarina has unveiled a video teaser of its Cambiano concept that reveals the rear end of the car for the first time. The Cambiano will be displayed on Pininfarina's Geneva Motor Show stand from 6 March. Its design places great emphasis on eco-friendliness, both in terms of its engine and the materials used in its construction.