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Honda Fit EV cars being tested by Google, Stanford and California city

Honda dropped off a fleet of 2013 Fit EVs last week to Google, Stanford University and the City of Torrance, Calif., as part of the Honda Electric Vehicle Demonstration Program. All of the participants will conduct tests and log feedback for the company. “The goal of the Honda Electric Vehicle Demonstration Program is to better understand the challenges and opportunities associated with the advancement in battery-electric technology,” said Steve Center, vice president of the environmental business development office at American Honda.

U.S. car sales jump 20% in August

UPDATED -- U.S. auto sales--led by Honda Motor Co., the Volkswagen Group and Toyota Motor Corp.--jumped 20 percent last month for the strongest monthly pace in three years. The Detroit 3 also posted double-digit sales gains for August, signaling the auto industry's recovery remains solidly on track despite sluggish economic growth, rising gasoline prices and widespread consumer uncertainty.

Peugeot puts RCZ designer on Twitter

Like many automakers, Peugeot is now making conspicuous use of social media platforms as a component in its new car launch campaigns and in order to manage customer relations online. For its new RCZ coupe, Peugeot in the UK has been running a social media campaign under the strap line "It chooses you", with associated Twitter and Facebook accounts – which culminated with a member of the public winning an RCZ last week. For auto designers, there was little interest in the campaign up until last week, when Peugeot put RCZ designer Boris Reinmöller behind a computer terminal and opened him up to a public Q+A session through its Twitter account.