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New Hyundai i30: Look in to my eyes

Hyundai use hypnosis to sell the new i30 Hyundai in the Netherlands are using hypnotist Peter Powers to experiment with hypnosis to raise awareness for the new Hyundai i30. We’ve been big fans of the way Hyundai has marketed their products in the last few years, managing to change perceptions of the brand in a fraction of the time mighty VW took with Skoda. What we’re not too sure of is the latest marketing tactic being tried out by Hyundai in the Netherlands, who have enlisted the skills of hypnotist Peter Powers to create a 15 minute immersive video designed to be watched full screen on your computer – with headphones on – as Powers lets you experience the new Hyundai i30 in a whole new way.

2013 Ford Mondeo – first photo, and it’s not the 2013 Fusion

First photo of the 2013 Ford Mondeo The North American Ford Fusion has been revealed at Detroit, but we have the first photo of its European cousin – the 2013 Ford Mondeo. We’ve covered the reveal of the 2013 Ford Fusion from the Detroit Auto Show and pointed out that, to all intents and purposes, the Fusion North America gets is pretty much the same car we’ll see as the 2013 Ford Mondeo. But just so there’s no confusion, we’ve got the first photos of the 2013 Mondeo in pre-production guise, just so you can see how similar the Mondeo will be to the Fusion.

Chrysler drops Electric Cars

The Lotus-based Dodge Circuit Electric Car - will not be made Over the last year or two Chrysler has banged on about their plans to release a raft of electric cars. In fact, they even used their electric car plans as part of the pitch for bailout funds from the US Government. They said they were developing three electric cars and they would be on sale by 2010.