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Toyota Prius Plug-in Hybrid – details

The Toyota Prius Plug-in Hybrid will show at Frankfurt The principle difference between the standard Prius and this new plug-in version is – you’ll never guess – that it adds the ability to charge the Prius’ batteries through a domestic outlet. The Prius can be fully recharged in around 1.5 hours, and the new lithium-ion battery pack – which replaces the old nickel-metal hydride pack in the regular Prius – is more compact and of higher output. Toyota claim that the plug-in Prius can cover round 12.5 miles on a full charge in pure ‘Electric Mode’, which is around double that of the normal Prius.

Kia's Forte Super Bowl ad features violent android lady

There's no Jimmy Cliff or Flaming Lips in Kia's Super Bowl ad for the new Forte, but we can't help thinking they're the second company this week to miss out on co-opting seminal New Jersey punk outfit the Misfits' “We Are 138.” While attaching the song to the unveiling of Ferrari's new F138 was a no-brainer from a numerically synergistic standpoint, the track's poppy brutality and ominous query, “Is it time to be an android, not a man?” dovetails perfectly with the rise-of-the-sexy-machines theme of the Kia clip. Clearly, the android in this spot -- portrayed by former Miss USA Alyssa Campanella -- has the upper hand over the poor schnook oiling up the new Forte with his greasy mitts. We can't help thinking the whole ad would've been better if the Misfits' original pint-size vocal dynamo Glenn Danzig had been involved somehow.

Michelin launches 2013 Challenge Design

Michelin has announced the brief for the annual Michelin Challenge Design competition, themed ‘HALF! Lightweight with a Passion'. Pre-registration for the 2013 automotive design competition begins October 1, 2011.