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Subaru's new supermini

By Tim Pollard Motor Industry 05 January 2007 02:52 Subaru is preparing a rebadged Daihatsu Sirion to slot beneath the Impreza in its range - and the new 'mini could be on sale as early as the end of this year. Toyota, Daihatsu's parent company, bought a 9% shareholding in Subaru's parent company in 2005. So the Daihatsu Sirion 1.0 is an obvious donor car; its £7500 starting price and 57mpg stretch the Subaru range down to a whole new budget marketplace.

Hyundai: E4U Egg Car & Fluidic Sculpture in Motion

Hyundai has already made it clear that 2013 will be about ‘Brand Awareness’ rather than releasing a new raft of models and chasing ever increasing sales, so two Hyundai outings in the last week can be put down to their targeted aim of profile raising. In Milan, Hyundai are taking part in the Milan Design Week by showing an innovative light sculpture that has been inspired by Hyundai’s ‘Fluidic Design’ (even though Hyundai have already said that ‘Fluidic Design’ is being replaced by ‘Fluidic Precision’ as they aim to make their designs ‘cleaner) with an installation made up of 12,000 translucent spheres acting collectively on a screen, surrounded by high-power lasers and suspended over a pool of water. The ‘performance’ starts with virtual rain created by the lasers which form three-dimensional shapes, followed by an interactive segment where human interaction creates three-dimensional images by scanning for body warmth so visitors can manipulate what they see by using gestures.

MINI: Meet the MINI Family Video

MINI sends us a 2011 family video Many moan that MINI has become a parody under BMW, but the truth is that it’s just become an enormous success with BMW doing what BL tried to do a generation ago – and failed. BL failed to grow and develop the Mini beyond the 1960s, although it had success in the ’60s with badge-engineered Minis (Riley Elf, Wolsely Hornet), Mini Coopers and Countrymans, and even a grown-up Mini – the Austin/Morris 1100. So BMW are really only carrying on what BL did in the ’60s, just in spades.