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Skoda Octavia vRS breaks 200 mph at Bonneville

Skoda Octavia vRS breaks 200mph at the Bonneville Salt Flats You can tell just how far Skoda has come from its days as makers of mobile skips when they can justify going out to play at the Bonneville Salt Flats with a Skoda Octavia vRS, just for the glow the outing will cast on its range. But they haven’t just gone to play, they’ve also achieved the quite remarkable feat of taking a modestly modified Octavia vRS to 202.15mph, which is going to do no harm whatsoever in drawing attention to the very appealing vRS cars in the Skoda range. To drag an extra 50mph plus out of Octavia vRS did necessitate a tweak or three, but nothing overly dramatic.

Saab targets customers' hearts, brains and wallets in North America

Saab executives said they're optimistic the struggling brand will be able to attract customers despite production stoppages at the company's Trollhaettan, Sweden, plant and cash flow problems. The Swedish automaker aims to target consumers and instill confidence with a grass-roots marketing campaign that focuses on the "heart, brain and wallet," Saab Cars North America President Tim Colbeck told reporters at Saab's North American headquarters in suburban Detroit on Thursday. Colbeck said the company must move away from selling vehicles based on price and focus more on making customers enthusiastic about driving Saab's vehicles.

Hyundai PassoCorto coming to Geneva

Hot on the tailpipes of the Kia GT4 Stinger's debut in Detroit comes word of an even racier-looking two-seater from parent company Hyundai – the PassoCorto. Built by and for Gen Y car enthusiasts, the PassoCorto was styled by 16 students in the Master's program of transportation design at the Istituto Europeo Design (IED) in Turin. The students were tasked by Hyundai Design Center Europe with making “…the car that would be on top of their list for buying and driving.” We don't know any Gen Ys who could fork over close to $60,000 for a car, the cost of the similarly-sized Alfa 4C, but we know plenty who would like to have one.