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For new CAFE rules, automakers place high-stakes tech bets
Tue, 23 Mar 2010Game-changing 2015 fuel economy rules are forcing vehicle development teams to make high-stakes bets on expensive technologies--bets that will separate the winners from the also-rans. Not only do federal rules target a 2015 fleet average of 35.5 mpg, up from the current 27.5 mpg for cars and 23.1 mpg for light trucks; they force automakers to bet on different technology packages for each vehicle segment. Companies that do best at mixing technologies while keeping down costs will have an advantage when buyers wince at higher stickers.
One-off Porsche 911 Carrera 4S celebrates 5 million Facebook fans
Mon, 05 Aug 2013Porsche has built a special 911 Carrera 4S (pictured) to celebrate 5 million Facebook Fans Car makers do like to get their Facebook fans to ‘design’ a car; it’s a good way of drawing fans in to the brand and give them an idea of what floats buyers’ boats. Some are not all that impressive, but the 911 Carrera 4S Porsche has built in celebration of getting 5 million fans on Facebook – designed with input from those fans – is actually quite understated. It comes in a quite fetching shade of Aqua Blue Metallic, a set of white 20″ alloys (a bit tacky), sports suspension and exhaust, an Aerokit with big back spoiler, personalised sill plates, brushed aluminium trim inside and a plaque telling the world this is a Porsche designed by 5 million Facebook fans.
ICEM Style creative design software launched
Mon, 26 Apr 2004ICEM Ltd, known for its ICEM Surf Class A surface development software, has launched ICEM Style, a new software product developed specifically for use by creative designers in the transportation design and industrial design industry. The launch presentation highlighted the integrated workflow from concept development in ICEM Style, through to refinement in ICEM Surf, enabling designers and engineers to share the same model data throughout the design process. According to ICEM, it is now possible, for the first time in a concept design tool, to design in a photo-realistic modelling environment, without using third-party visualisation products, or to wait for a static rendering to be generated.